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large desk with seats either side and a green wall behind it with a white sign on it

Guinness Homes, Points Cross, Marketing Suite & Show Home

The marketing suite and show home at Guinness Homes’ Points Cross development.

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Development

Point Cross

Client

Guinness

Location

Leeds

Date of completion

February 2023

Lounge and dining area with a wooden bench style dinner table and a yellow sofa

How we helped

When designing the marketing suite and show home, we knew we wanted to create a cohesive design which secured our customer journey.

We started by dissecting the branding and tailoring it to our spaces. Opting to use statement furniture pieces, we reflected the boldness of the brand and the lively Leeds target market.

We paired softer accent pieces to create a welcoming and tranquil space. By keeping paint colours muted, we were able to inject bold, striking graphic wallpapers and art prints throughout both spaces.

communal area with photographs on the wall and lots of seats and a small sofa
Living room area with a large floor to ceiling window and lots of plant pots on shelving and tables.

What was achieved

Vibrant and colourful furniture pieces in the show home created a focal point, immediately drawing the eye in and creating a playful and dramatic design.

The marketing suite retains the strong forest green, paired with natural words to create an obvious contrast that would leave customers talking.

The idea was to create a pleasing clash which reflects the different communities coming together at Points Cross, bringing energy and fun while symbolising new beginnings.

We wanted to step away from what was already influential to the surrounding area. We are really pleased with the outcome.

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Dining area with a wooden bench style table and a small desk in the corner with a lamp and plants
dining kitchen area with grey cabinets and a grey bench style dining table in the middle
Dining area with a wooden bench style table and a small desk in the corner with a lamp and plants
Lounge and dining area with white walls and lots of wooden furniture
living room with a black cabinet holding a TV and an orange sofa facing it
yellow coloured sofa in a living room with various cushions placed on it
Living room area with a large window and lots of plant pots on shelving and tables.
Living room area with a large floor to ceiling window and lots of plant pots on shelving and tables.
bedroom with a large ceiling to floor window and a wooden bedside table
en suite bedroom with wooden doors and a tall wooden wardrobe
small bed with lots of pillows stood up on it and a sign on the wall above the head board
modern bathroom with tiled walls and a large shower with a glass sliding door
bedroom with a double bed and a small wooden bedside table that has two draws
bedroom with a double bed and a small wooden bedside table that has two draws
bedroom with a double bed in the centre and a small wooden bedside table that has two draws
bedroom with a white bed with an orange pillow on it and a wooden wardrobe in the corner
bedroom with a large ceiling to floor window at one end and a wooden bedside table
small bed with lots of pillows stood up on it and a sign on the wall above the head board
modern bathroom with tiled walls and a large mirror opposite the sink
modern bathroom with tiled walls and a large mirror opposite the sink
cosy bedroom with a double bed, orange curtains and pillows
cosy bedroom with a double bed, orange curtains and pillows
large building with scaffolding covering it and large signs with arrows pointing to the marketing suite on the ground floor